Resume
Marketing
Experience
2023 - Present
Social Media Marketing Manager | Diverse Concepts, LLC
Managing social media accounts and digital advertising for multiple Hospitality, Restaurant, & Attractions properties. Including but not limited to Margaritaville Resort Gatlinburg, Margaritaville Island Inn, Lost Mine Mountain Coaster & Mini Golf, Landshark Bar & Grill, and more.
Excelling in short form video content, audience engagement, facebook ads, and website analytics, and marketing strategy.
2023
Digital Marketing Manager | RebsFabStash
2022
Associate Digital Marketing Manager
Managed all marketing activities as well as a content creation team. Duties included Email Marketing with Klaviyo, Facebook Ads, Pinterest Ads, SEO, Shopify Website Management, Social Media Management, Content Creation, Video Editing, Event Promotion, Graphic Design with Canva, Radio Advertising, Print Adveritsing, and Strategic Planning. I also coordinated tasks across the leadership team to ensure projects are completed in a timely manner.
Jan - May 2022
Marketing Associate | Office of Alumni Relations
In this role, I managed the social media for the Office of Alumni Relations at the University of Idaho. I created marketing content and proposals to help further reach and engagement for the alumni accounts.
2020 - 2021
Social Media Team Lead | Vandal Solutions
As the social media team lead at Vandal Solutions, a student-run marketing enterprise, I managed a team of five and produced content for multiple clients across different channels. I helped increase engagement by 1000% with an Instagram Reel initiative.
2020
Social Media & Marketing Director | ASUI Presidential Campaign
In this position, I created a campaign strategy and marketing materials for an ASUI presidential candidate. I created successful social media accounts that amassed over 800 followers in two days.
Education
University of Idaho | Bachelor's in Marketing
Graduated Cum Laude with a B.S. in Business Marketing and a minor in French.
Skills
& Expertise
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Social Media Analytics
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Content Creation
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CRM Software
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SEO Certification
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Digital Marketing Certification
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Klaviyo Email Marketing
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Shopify Web Management
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Facebook Ads Manager
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Canva
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Pinterest Ads